If you're already impressed by the PS3's upscaling of older PlayStation games and DVD movies, wait until you see what Sony engineers have in store for future updates. SCE chief technology officer Kawanishi and AV manager Kanehide were talking about the future of the PS3's firmware updates when a very interesting claim was made. "We have gotten feedback from critics regarding several failure patters for upconverting, but we are getting closer to the goal. I think we can improve another 30 to 40%," said Kawanishi. He is talking about the upscaling performance, as in, 30 - 40% better than what was given during firmware 1.80. The dynamic duo also believe they can give this performance boost without additional fan noise, further believing in a future, fanless PS3 console. Very cool indeed.